Your realestate selling strategy has to combine genuine value with innovation to appeal to this generation’s appreciation of material goods and services. “Green” appliances and features appeal to them because they want to produce a better world while still enjoying the conveniences of today’s inventions. They want open design concepts and a flexible living space. They appreciate the tried-and-true classics, but if there’s something out there that’s better then they’re all for it. Despite this openness to technological innovation, though, Jones can be emotionally attracted by appeals to nostalgia. Tasteful references to the 70s and the 80s ??” [...]
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